two girls swing on tire swing at Ronald McDonald Camp and reach for each others hands, smiling

December 20-January 7

You can help support Ronald McDonald Camp by voting now through January 7!

The Northwestern Mutual Childhood Cancer Program is offering a chance for three camps to win a $20,000 grant to support their camp program. We are excited to share that RMC was selected as one of the ten finalists in the competition and now, we need your help!

Step One: Between December 20th and January 7th, visit to vote for RMC.

Step Two: Vote for RMC on the page by clicking the heart icon on the bottom left corner of the Ronald McDonald Camp box. You can vote once per day!

Step Three: Help RMC get even more votes by sharing with your friends and families!

Share on Social Media:

Suggested post: The @Northwestern Mutual Childhood Cancer Program is offering a chance for three camps to win a $20,000 grant to support their program. Ronald McDonald Camp was selected as one of the ten finalists in the competition and we need your help to win the contest! Visit by January 7 to cast your vote for RMC!

We recommend sharing your favorite photo from Camp and adding a personal story about RMC, if you have one!


Philadelphia Ronald McDonald House: @PhilaRMH

Northwestern Mutual: @northwesternmutual or @NM_News on Twitter

How will the grant impact RMC?

Our 2018 theme—“RMC is Out of This World”—will focus on the wonders and mysteries of outer space and engage our campers on a journey exploring their own limitless potential in our world. The night sky and stars at camp are very meaningful, as our memorial song for campers lost centers on the stars. We project a multifaceted program that challenges campers to learn in a hands-on, fun, thought-provoking manner through science experiments, art projects, rocket building, astronomy, and more. We will partner with the Franklin Institute and other professionals and purchase equipment to bring the universe closer to our campers.

About the Contest:

As the presenting sponsor of the 2018 Rose Bowl Game®, Northwestern Mutual will have a camp-themed float, titled “Letting Kids Be Kids,” in the 129th Rose Parade® that will feature childhood cancer survivors who experienced the joy of summer camp throughout their treatment journeys. In celebration of the float and featured riders in the parade, the Northwestern Mutual Foundation announced today a national contest where the public can help nonprofit camps that serve cancer patients and their families earn a $20,000 grant.

Since 2012, Northwestern Mutual’s Childhood Cancer Program has been committed to funding research and providing help for families during treatment, as well as supporting survivors and their families as they continue to live their lives beyond cancer.

The three camps that receive the most votes by January 7, 2018 will each receive a $20,000 grant. The grant awards will be used to deepen and expand opportunities for children and families with cancer to attend camp, providing future campers with invaluable experiences that can help restore the sense of childhood that can be lost during and following treatment.

For more information on the contest and to vote for your favorite camp, visit

Campers and counselors in canoe
Campers in helmets preparing for zip line

About Ronald McDonald Camp:

Every year, Ronald McDonald Camp (RMC) provides the opportunity for children with cancer and their siblings, ages 7 to 17, to attend a week of overnight summer camp in the Pocono Mountains. Opened in 1986, RMC was one of the first oncology camps to offer an integrated camp experience for patients and siblings. RMC includes all of the activities found at a traditional summer camp and campers participate regardless of what challenges they face, with 1 to 1 supervision available for those who need it. For many campers, it is the first time they’ve ever tried the activities offered, and many go home with new talents, skills, and a new sense of self confidence. For children who have been isolated from their peers and/or bullied at school because of their illness, and for siblings who feel left out, RMC is an opportunity to join a family of campers and staff who understand and relate, and to develop a wide-reaching support network. More than 125 fully-trained counselors–many of whom are cancer survivors and former campers–and a team of over a dozen medical staff from the Children’s Hospital of Philadelphia dedicate their summer vacation to volunteer their time to make camp possible. RMC is a week of fun, friendship, and freedom from being different! It’s a chance to experience new activities and acquire new skills in a supportive, nurturing environment. It’s a time when kids can talk openly about cancer and everybody else understands.

About Northwestern Mutual Foundation:

The mission of the Northwestern Mutual Foundation is to improve the lives of children and families in need. The Foundation has given more than $320 million since its inception in 1992 and is designed to create lasting impact in the communities where the company’s employees and financial representatives live and work. We accomplish this by combining financial support, volunteerism, thought leadership and convening community partners to deliver the best outcomes. Our efforts are focused nationally on curing childhood cancer, and locally on education, neighborhoods and making our hometown of Milwaukee a great destination. Visit Northwestern Mutual Foundation to learn more.